Global Certificate in Strategic Product Development: Product Innovation
-- viewing nowThe Global Certificate in Strategic Product Development: Product Innovation is a comprehensive course designed to meet the growing industry demand for skilled product innovators. This certificate program emphasizes the importance of strategic product development in driving business growth and staying competitive in the market.
6,778+
Students enrolled
GBP £ 149
GBP £ 215
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Product Innovation: Introduction to the concepts, processes, and tools used in creating innovative products. This unit covers the importance of innovation in strategic product development and how it can provide a competitive advantage. • Market Research and Analysis: Understanding the market and its needs is crucial in product development. This unit covers the different techniques and methods for conducting market research and analyzing data to identify potential opportunities. • Idea Generation and Evaluation: This unit covers the process of generating and evaluating product ideas, including how to use various techniques and tools to assess feasibility and potential success. • Product Design and Development: This unit covers the design and development process, including how to create prototypes, conduct testing, and iterate based on feedback. • Project Management: Product development involves managing multiple tasks, teams, and timelines. This unit covers the principles and best practices of project management as it relates to strategic product development. • Supply Chain Management: This unit covers the importance of supply chain management in product development, including how to optimize processes, reduce costs, and mitigate risks. • Intellectual Property: Protecting intellectual property is critical in product development. This unit covers the basics of intellectual property law, including patents, trademarks, and copyrights, and how to protect and enforce intellectual property rights. • Go-to-Market Strategy: This unit covers the process of developing a go-to-market strategy, including how to position the product, identify target customers, and create a marketing plan. • Launch and Post-Launch Evaluation: This unit covers the launch process and how to evaluate the product's performance after launch, including how to gather feedback, measure success, and make improvements.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate